**POSITION SUMMARY:** We are looking for a Digital & Ecommerce Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work closely with the business teams and supporting teams (like IT and medical team), and agency partners to launch campaigns on time and on budget. **YOUR TASKS AND RESPONSIBILITIES:** Plan and execute all digital marketing campaigns, including SEO/SEM, marketing automation, multichannel marketing, influencer marketing, social media and display advertising campaigns Brainstorm new and creative growth strategies and understanding on marketing campaigns Collaborate with internal business teams to plan, design and build memorable digital experiences for brands/ services Collaborate with agencies and other vendor partners Lead campaign planning, execution, and optimization across Search, Display, Shopping, YouTube, Facebook, and Instagram Monitor KPIs (ROAS, CPA, CTR, LTV) and adjust tactics to hit targets Explore new ad formats, tools, and tactics to stay ahead of industry trends Design and implement paid and organic visibility campaigns to drive traffic and conversions on different market and Qcom sites Manage keyword bidding strategies to improve product search rankings and discoverability. Monitor campaigns performance across e-commerce platforms and take corrective actions when necessary Optimize spend on visibility, search, and discounts to maximize ROI and meet sales targets **WHO YOU ARE:** Educational Qualification B pharma/BSC/BCA, MBA in Marketing/Pharma Experience - 5 to 7 years in performance advertising with strong experience on both Google and Meta platforms Proven working experience in digital marketing and up-to-date with the latest trends and best practices in online marketing and measurement Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Knowledge of website analytics tools (e.g., Google Analytics, SEMRush) Strong analytical skills and data-driven thinking Specific Certification - Design Thinking, Digital Marketing **Job Location:** Sun House, Goregaon East, Mumbai We provide equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, military or veteran status, generic predisposing characteristics or any other basis prohibited by law.