Buffalo, New York, United States
24 hours ago
Sr Manager, Customer Analytics

Our purpose – Opening up a world of opportunity – explains why we exist. Here at HSBC we use our unique expertise, capabilities, breadth and perspectives to open up new kinds of opportunity for our more than 40 million customers. We’re bringing together the people, ideas and capital that nurture progress and growth, helping to create a better world – for our customers, our people, our investors, our communities and the planet we all share.

The individual filling this role (Sr Manager/Director, Customer Analytics) will be responsible for continued development of the analytics commercialization strategies across deposit, lending and wealth products, transaction and distribution channels. These commercialization strategies should help to optimize value to the business and improve customer experience. Additionally, this role provides leadership and support deploying analytic solutions to prevent fraud.

As our Sr Manager, Customer Analytics you will:

Lead customer analytics projects supporting customer propositions, marketing campaigns and customer channel usageServe as a key Business Translator and liaison between business stakeholders requesting customer analysis and analysts in our Global Analytics CenterPartner with business stakeholders to design Marketing Campaign offers that are aligned with business objectives and can feasibly be executed and fulfilled by DA Campaign Management teamHelp to ensure tracking and analysis of customer communications and marketing campaigns is in place to facilitate evaluation of return on investment and ongoing learning to optimize subsequent CRM activityOperate as both an individual contributor and a project managerOther duties, as assigned.

For this role, HSBC targets a pay range between $138,400.00 and $170,000.00

The final fixed pay offer will depend on the candidate and a number of variables, including but not limited to, role responsibilities, skill set, depth of experience and education, licensing/certification requirements, internal relativity, and specific work location.

At HSBC, our overall goal is to provide a competitive Total Reward Package, with an appropriate mix of fixed pay, and variable pay, as part of an employee’s overall total compensation and benefits. Variable pay generally takes the form of discretionary, annual awards (sometimes referred to as a “bonus”). Additionally, HSBC offers a wide range of competitive and flexible benefits designed to help you improve your health and well-being, finances, and lifestyle.

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