**Staples is business to business. You’re what binds us together.** **Overview:** Staples Promotional Products (SPP) is in **high-growth mode** , and we’re looking for a **strategic, data-driven, and creative** **Senior Specialist, Account Marketing** to drive deeper engagement and expansion within our **key verticals and customer accounts** to drive share of wallet across all lines of business. The Senior Marketing Specialist is a champion for our customers and this role is all about **growth—helping customers maximize their promotional impact while ensuring SPP is their go-to brand partner** . As a key player on the marketing team, you will **own customer marketing strategies** that fuel account growth, enhance customer loyalty, and optimize eCommerce experiences. You will use your **expertise in digital + traditional marketing, eCommerce, and analytics** to develop campaigns that drive revenue, improve customer engagement, and identify new opportunities. You thrive in a fast-paced environment, **think beyond the status quo** , and have the ability to turn insights into action. This role is for a **go-getter** —someone who partners with **sales, account services, and merchandising** to create data-driven, high-impact programs that deliver results. **What you’ll be doing:** + **Customer Marketing & Growth** : Develop and execute marketing strategies to drive growth goals and engagement across top and emerging customer programs. + **eCommerce & Digital Marketing** : Leverage eCommerce and digital marketing best practices to improve customer engagement, optimize eStore performance, and increase sales. + **Data-Driven Strategy & Reporting** : Own reporting & analytics, leveraging tools to measure campaign success, track trends, and identify risks and opportunities for optimization. + **Cross-Functional Collaboration & Execution** : Work closely with Sales, Account Services, and Merchandising to align marketing efforts with customer needs and business objectives. + **Marketing + Projects** : Provide direction for core customer marketing executions – e.g., print catalogues, sponsorships, and event support. **What you bring to the table:** + Strategic, data-driven, and creative mindset. + Expertise in digital + traditional marketing, eCommerce, and analytics. + Ability to turn insights into action and thrive in a fast-paced environment. + Strong collaboration skills with sales, account services, and merchandising teams. **What’s needed - Basic Qualifications:** + 3-5 years related work experience in a B2B Marketing Communications role. + Experience in managing interactions with multiple stakeholders and parties. + Proven Demand Generation + Lead Generation Experience. **What’s needed - Preferred Qualifications:** + Bilingual (French/English). + Understanding of industry and other regulations that affect marketing communications processes and outputs. + Website development and maintenance experience. + Design skills (Adobe, Canva). + Ability to successfully provide creative direction. **We Offer:** + Competitive salary and bonus. + Inclusive culture with associate-led Business Resource Groups and resources such as the Social Justice Resource Centre. + Flexible PTO and Holiday Schedule, Online and Retail Discounts, Company Match RRSP, Benefits and Physical and Mental Health Wellness programs. + Growth & development opportunities. Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender idenity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law. For individuals with disabilities that need additional assistance at any point in the process, please call 1-888-490-4747 for more information.